Creating A Guidebook Ad

Guidebook Ad Specs:

There are three ad sizes:

1/4 page $49.00 (VERTICAL) – please note: the dimensions of the guidebook do not allow for a horizontal 1/4 page ad.

1/2 page $99.00

1 full page $200.00

HM Souvenir Booklet Ad Specs

Creating An Ad:

Canva.com is the best & simplest platform we have found for creating an ad yourself.  There you can easily define the actual specifications of the ad you purchased:

Canva Screet Shot

-Note the top right hand corner in dark blue, is a box labeled “Use custom dimensions”.   Follow these super-simple directions to create your ad with the proper specs.

https://support.canva.com/canva-for-work/resize-your-design/change-dimensions/

When your ad is complete click DOWNLOAD (on the top right side of the Canva screen) and save as PDF – Print.

Submit Completed Ads to:

Heather Robbins-Hinton at earnestefforts@msn.com

 

Do You Need Help?
If you want to participate in this project, but are unsure about the technical side of creating an effective and artistic ad, you can contact:

Dahna Solar Design & Illustration

30 East Broadway, Suite 122

Eugene, OR 97401

(541) 513-5010

dahnasolar@gmail.com

She charges $60 – $100 to create an ad.

Dune Erickson Hyatt of De Art and Design (market member)

de.artanddesign@gmail.com

SM Booth #159

Rege Shaw of Just Lavendar (market member)

rege@me.com

Advertisement Tips:

Keep in mind, this guidebook allows customers to remember you or even find you long after they leave market and return home.

-If you have an online shop, include your website or other contact information!

-Make sure the business name on your ad matches the name in the Saturday Market records and keep your market records current.  If you don’t have a business name use the member name on record with market.

-Include a ‘Coupon Code’ for online shoppers or a ‘mention this ad’ and receive a discount or a free gift!  Please, NO coupons.  We don’t want customers cutting up the guidebook for coupons.

-Include your booth number (reserve vendors).  If you are a nomadic vendor, mention that the information booth will know where you are on Saturdays.

-Consider adding a QR Code (Quick Response Code).  In case this is new information for anyone, here’s a link to get a free QR Code:  http://www.qr-code-generator.com/  Attached above is Rege Shaw’s Just Lavendar Business QR code You can scan it with your smart phone to see how it works. The code scanner is specific to the type of cell phone and service you use. Open the App Store on your phone, search for “QR Code Scanner” and download it on your smart phone. The app uses your phone’s camera to scan the QR code and then takes you directly to the URL embedded within the code.

QR Code

-Need inspiration?  Check out the 2016 Holiday Market Guidebook.  It is also available online if you didn’t keep a copy to refer to.

-Keep your ad simple, in-line with your brand and memorable!

 

Please feel free to contact Heather Robbins-Hinton or any of the other Street Team Volunteers if you have any questions.

Current Street Team Members:

Kelly Durian, Cortney Fellet, Melissa Garcia-Parry, Nome May, Sarah O’Grady, and Heather Robbins-Hinton

The Street Team is made up of volunteer ‘members promoting members’